5 Tips for Your Digital Marketing Strategies in 2024

New Year brings new opportunities. So, you can reshape your strategies and experiment with different platforms to optimise your marketing efforts.  Change with the interactive behaviour happens constantly. Therefore, it is important to stay updated on the trends to interact with active people. The message must resonate with the prospective customer while aligning with the […]

How Should You Create Social Media Content Calendar and Plan Your Content

Social media content calendar can be your lifesaver. Creating and posting content on social media is quite tricky. Due to a busy schedule, it is quite natural to make mistakes. However, these issues can be avoided if you do these tasks upfront. By creating a social media calendar, you can easily create, change, and proofread […]

Importance of Google Search Console for SEO

Google Search Console is a powerful SEO tool. Most people log into it for checking the vanity metrics such as impressions and clicks. However. Just checking your standalone metric may not be able to help you improve your SEO.  What is Google Search Console? Google Search Console is a free tool provided by Google that […]

Importance of Google Analytics for SEO

For search engine optimisation, you should have a long-term strategy. It allows you to enjoy organic traffic without paying any money. Target customers find your service or products through keywords.  However, paid traffic can give you an instant traffic burst. To get results with organic traffic, you may have to wait for a long time. […]

How Best Digital Marketing Companies in Auckland are Using AI in Digital Marketing

the best digital marketing company in Auckland, New Zealand

AI or Artificial Intelligence allows the best digital marketing companies in Auckland, NZ to automate various marketing tasks and improve results. Marketers can save a lot of time. Some of the tasks are difficult to achieve through manual processes within a specific time frame. In the coming years, the AI market may increase by a thousandfold.  AI in […]

Why the Best Digital Marketing Agency in Auckland Use Blogs for Digital Marketing

best digital marketing agency in Auckland, New Zealand

Blogging has become an important aspect of business. Days are gone when only individuals used to write blogs to express their strong opinions. Nowadays, the best digital marketing agency in Auckland, NZ is recommending that brands use blogs to share information about their businesses and attract the target audience. B2B marketers using blogs are obtaining 67% […]

How the App is Useful for Your Business

More than 42% of people have a mobile app for their brand and it has become an essential part of life. It is possible to see a dynamic mobile app for different kinds of activities. A mobile app is an excellent way to attract a wider section of the audience. In this way, you can […]

How AI is Overtaking Digital Marketing?

AI or artificial intelligence is a term that is changing the realm of digital marketing in the last few years. Since AI is offering excellent results, digital marketers are not afraid anymore to utilise it. During a survey with 1600 marketers by MemSQL, 61% of the marketers have said that artificial intelligence and machine are […]

Why Organic Reach has Decreased in social media

The concept of organic reach has not been altered a lot over time. Social media offers a pay-to-play model to the brands. The organic reach of the brand through social media is about 5.20%. It means around 19 people look at the non-promoted content. One of the best ways to boost direct sales of your […]